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SAVAGE, a photography and video NFT marketplace, has signed legendary Canadian filmmaker, photographer, marine biologist, and videographer Paul Nicklen as project contributor and advisor, Invezz learned from a press release.
Nicklen and NFTs: no value overlap
Paul Nicklen, one of the world’s most recognized polar specialists, has been documenting natural wonders for more than two decades. He is an advocate for conservation efforts, who lives a life of art, purpose, and adventure. He served as an assignment photographer for National Geographic magazine and Sony Artisan of Imagery.
Why the change of heart?
The man who captured the imagination of a global audience with his creative work previously kept his distance from the NFT niche despite having petabytes of 8K video footage. That’s because NFTs’ negative environmental impact has been incompatible with his conservationist values and efforts to protect nature, especially the polar regions of the planet.
SAVAGE partners with Polygon to create dApp without carbon footprint
The NFT photo and video platform entered into a partnership with Polygon Studios (MATIC/USD), EnergyWeb, and the Crypto Climate Accord to create a decentralised app that doesn’t leave a carbon footprint.
SAVAGE used the power of Polygon’s Proof of Stake consensus blockchain to create the first carbon-neutral NFT marketplace for 8K video in the world. They also created the highest resolution photography from the best content creators across the globe. Both initiatives had the support and guidance of Crypto Climate Accord and EnergyWeb to manage carbon offsets.
A historic milestone
Environmentalists the world over welcome a milestone such as SAVAGE’s dApp. Memo Atken research has shown that the carbon footprint of an average single-edition NFT is equivalent to driving a petrol car for 1,000 km.
Further research of a minted NFT collection revealed it had a carbon footprint of 260 megawatt hours over the span of 6 months, which was equivalent to powering an average home in the EU for 77 years.
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