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The looming question in cryptocurrency is when it will become mainstream. When will people all around the world start using it? What is the platform that will see incredible growth? Many innovative new mediums had these questions - Phones, television, streaming, web1, web2 and now web3. Through all of these, what separated mass adoption and emerging trends were accessibility and use cases. Without accessibility, television was just an expensive large box and without good content, the use case was lacking. The industry grew, televisions became cheaper, the content became better and mass adoption happened. The question remains - what will cause cryptocurrency to become more accessible and have desirable use cases?
The first considerable barrier to entering a market is accessibility. This barrier pertains to many forms of media including, business, sports and more. For example, virtual reality struggles between revolutionizing gaming and inaccessibility (link). The limitations causing these barriers are the requirement of expensive systems and expensive VR (virtual reality) headsets. When the price of entry is exceedingly high, it reduces the level of mass adoption. This pertains to the cryptocurrency industry and many P2E (play-to-earn) projects that use graphically demanding applications. These applications often require expensive computers and still can struggle. Thus, to gain mass adoption, a product needs to find the balance between quality and accessibility.
Thankfully, the large majority of cryptocurrency games are easy to run whilst exhibiting quality. The prime example of this is K4 Rally which features detailed and realistic 3D models on lifelike rally race tracks. K4 Rally is created by a talented team with 20+ years of experience in the gaming industry. Further, the team is supported by real rally drivers to ensure a concrete level of realism. The project aims to remove all barriers by promoting cross-chain use and a browser-based game. Cross-chain means that the product is usable regardless of what cryptocurrency blockchain a player uses. Browser-based games are perfect because the requirements to run them are very low (with most working on an old Chromebook). This combined equals a project that aims to be accessible, removing the first major barrier of entry.
Next is the use case and desirability, which K4 Rally provides in abundance. K4 Rally NFTs (non-fungible tokens) offer unparalleled use cases. The NFTs are usable in-game items that can be sold, traded and used in diverse ways. You can exchange K4 Rally cars and tracks through their cross-chain marketplace. The platform also offers numerous additional features including staking, leveling up and renting NFTs. A casual gamer can play for some quick and fun racing, or a competitive gamer can push themselves to reach first place in a tournament. A savvy investor could day trade NFT rally cars or create the best possible rally car through leveling. Someone looking for passive income could rent out their rally car or stake their tokens for passive increases. The freedom of choice to earn is unparalleled. This creates a diverse and healthy ecosystem and projects like K4 Rally provide use cases and desirability for the masses.
This brief but analytical look at the emerging P2E gaming trend shows how projects like K4 Rally perfectly capture the requirements for mass adoption. It certainly helps that the gaming industry, outside of cryptocurrency, has the highest market valuation at $155b. With an accessible and open platform for users and a wealth of use cases, K4 Rally is the perfect example of where cryptocurrency mass adoption is headed. The question is not why would the masses join crypto - but now, why would anyone NOT play K4 Rally?
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