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Big four accounting firm Deloitte tapped Bitcoin-focused financial services firm New York Digital Investment Group (NYDIG) for a strategic alliance that aims to help companies access financial services built on Bitcoin.
- The newly formed alliance will focus on offering Bitcoin-related financial services to companies of all sizes. Its targeted areas include banking, consumer loyalty and rewards programs, employee benefit, and more.
- The official announcement has made clear that both firms will carry out a collaborative approach that leverages Deloitteâs multi-disciplinary professional services and NYDIGâs âcomprehensive bitcoin financial and technology products and services.â
- As consumers are actively looking for trusted exposure to Bitcoin, the alliance will be focused on accelerating the adoption of the asset while complying with the existing regulatory framework.
- Richard Rosenthal, the practice lead of Deloitteâs digital assets banking regulatory, said:
âThe future of financial services will center around the use of digital assets, and we are focused on advising our clients on ways to engage in a regulated and compliant way.â
- NYDIG is known for partnering with banks and insurance giants to offer BTC-related services. It aims to build banking on Bitcoin and let companies access such services by only dealing with a minimal amount of on-chain transactions.
- In February, it launched a program allowing employees of participating companies â Everbowl, MVB Bank, StretchZone, and more â to receive paychecks in Bitcoin. The program even allowed employees to decide how much of their salaries to be converted to BTC with no transaction fees involved.
- Deloitteâs interest in cryptocurrency is no longer a secret. The professional services giant has conducted a few surveys, noting the bullish path ahead of cryptocurrencies as a payment option in the coming years. For one, it stated that 85% of retailers expect that crypto payments âwill be ubiquitousâ in their respective industries by 2026
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